Zig Ziglar talks about the importance of communication and quotes a story of Benjamin Franklin, how being an example alone speaks loud to others:
“When Benjamin Franklin lived in Philadelphia, he recognized the need for street lights, but things were different in those days and city governments did not have budgets to light streets. Franklin took action and erected a beautiful post in front of his home with a lantern on top. At dusk he lit the lantern but said nothing to anyone about it. After three or four nights, a neighbor followed suit, then another. Soon the whole street was lighted and it spread across town. Franklin’s example sent a simple but effective message and demonstrated again that example is the best teacher.”This strategy works in any area.
Via The Ziglar Weekly.
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